Mark A. Coudray

Title: Founder and Principal Advisor
Company: Coudray Growth Technologies, Catalyst Plan
Location: San Luis Obispo, California, United States

Mark A. Coudray, founder and principal advisor at Coudray Growth Technologies, Catalyst Plan, has been recognized by Marquis Who’s Who Top Business Owners for dedication, achievements, and leadership in business optimization.

With over five decades of experience, Mr. Coudray has built a distinguished career in business optimization. He has served as the founder and principal advisor of Coudray Growth Technologies and Catalyst Plan and has been the founder and advisor of Coudray Serigraphics Inc. since 1973. In these roles, he helps businesses achieve competitive uniqueness through a variety of strategic approaches. Since 2016, he has been utilizing artificial intelligence to uncover hidden patterns that translate into competitive advantages. He works closely with businesses, analyzing customer activity and profit and loss data to identify opportunities for profitability optimization, focusing on identifying relationships within their operations, industries, areas of specialization, and competitive environment to differentiate them from their competitors. This approach allows businesses to stand out in ways that are difficult for others to replicate. The Catalyst Plan was originally designed as a structured community for business owners on an accelerated path to achieving 10 million dollars in annual revenue. Today, participating companies have scaled to mid-range sizes, between $50 million and $100 million, as the model proves adaptable to businesses of all sizes. 

Mr. Coudray is actively involved in various organizations, including serving as a lifetime member, fellow, and past chairman of the Academy of Screen and Digital Printing Technology under the Print United Organization, and is affiliated with the Center for Innovation and Entrepreneurship. He also dedicates his time as a director and past chairman of Cal Poly’s Graphic Communication program, is an entrepreneur, mentor, panelist, and evangelist at the Center for Innovation and Entrepreneurship, SLO Hot House, and has served on the board of directors and as past chair of the board for the Specialty Graphic Imaging Association, now known as Printing United Alliance. In light of his impressive undertakings, he has been honored with several prestigious awards, including the Profit First Professional of the Year by Profit First in 2019, the Parmele Lifetime Award from the Specialty Graphic Imaging Association in 2001, and the Cal Poly Honored Alumni Award from California State Polytechnic University, San Luis Obispo in 1999. He is also a five-time recipient of the Swormstedt Technical Writing Award from the Specialty Graphics and Imaging Association and a member of the Ben Franklin Honor Society.

Laying a solid foundation for these successes, Mr. Coudray earned a Bachelor of Science in graphic communications, graduating summa cum laude from California Polytechnic State University-San Luis Obispo in 1977. He also holds a certification as a Profit First Professional at the Mastery Level. Reflecting on his career, he takes great pride in the numerous accolades earned by Catalyst Plan for their work. In 2020, Catalyst Plan was recognized as the Innovative Business Model of the Year for the screen and digital printing industry by the Academy of Screen and Digital Printing Innovation. Additionally, his contributions have been recognized by organizations such as Profit First, where he was named the Profit First Professional of the Year in 2019 for his exceptional work on a global scale. Looking ahead, he is working toward retirement, with the business currently being positioned for a potential exit. The team is actively exploring options and aiming to sell the company before he retires.

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