Title: Owner and Personal Trainer
Company: Elite Training
Location: Mansfield, Texas, United States
James Easterling, Owner and Personal Trainer at Elite Training, has been recognized by Marquis Who’s Who Top Business Owners for dedication, achievements and leadership in the Fitness Industry.
Mr. Easterling has established a distinguished career in the fitness and personal training industry, marked by a steadfast commitment to integrity, faith and transformative relationships. His professional journey is defined by his ability to connect with individuals on both physical and spiritual levels, a quality he regards as his most significant achievement.
Launching Elite Training in his home state of Texas, Mr. Easterling assumed the role of owner and personal trainer in 2023. Over the past few years, he has led the company with a philosophy rooted in the values of integrity and perseverance. The company’s slogan, “Believe, Train and Excel,” reflects his conviction that faith must be paired with action. Under Mr. Easterling’s leadership, Elite Training has become known for its transparent approach and dedication to meeting diverse client needs. Additionally, he remains committed to fostering a collaborative environment that upholds the company’s core values and ensures every team member shares the same vision.
Before founding Elite Training, Mr. Easterling founded Beach Physique and Beach Fitness in 2010, where he served as the company’s founder for over a decade. During this period, he built a reputation for excellence in personal training and business development. Mr. Easterling’s entrepreneurial spirit was evident as he grew the company from its inception, focusing on helping clients achieve their health and wellness goals while maintaining high ethical standards.
Mr. Easterling’s academic background includes earning a Bachelor of Business Administration with a focus on business management and marketing from Texas Tech University. His education provided him with foundational knowledge in business operations and marketing strategies that have been instrumental in his success as an entrepreneur and leader in the fitness industry. Mr. Easterling’s professional qualifications are further supported by certifications from American Sports Training and a self-defense certification, which have enabled him to offer comprehensive training programs tailored to individual client needs.
The path to his current profession was shaped by Mr. Easterling’s early experiences in athletics. During high school, he became the first student to earn a Division 1 scholarship, which led him to Texas Tech University on a four-year athletic scholarship. There, he played collegiate football alongside notable teammates such as Cliff Kingsbury and Wes Welker. After college, Mr. Easterling pursued opportunities with the Dallas Cowboys. He was also selected by the Toronto Argonauts before joining the Arena Football League as a starting tailback for the Lincoln Capital in Nebraska. Mr. Easterling later played professional indoor football for several years in Saint Louis, demonstrating resilience and dedication throughout his athletic career.
After exploring roles in retail, coaching and automotive sales, Mr. Easterling sought greater fulfillment by transitioning into personal training. Inspired by a friend’s enthusiasm for the field, he conducted market research that confirmed strong demand for his services. This led Mr. Easterling to establish his own personal training business.
Beyond his professional endeavors, Mr. Easterling has contributed to public discourse through interviews on various television and talk shows and has spoken at numerous churches and congregations. These engagements have allowed him to share insights from his ministry and reinforce his commitment to impacting lives beyond physical fitness.
Throughout his career, Mr. Easterling has been influenced by mentors who encouraged him to expand his business and embrace new challenges alongside his wife. He attributes his achievements to his faith, drawing inspiration from biblical principles that emphasize hard work, leadership and providing for one’s family. Looking ahead, Mr. Easterling aims to expand Elite Training by growing its fleet of mobile training units, establishing a dedicated facility and creating an Elite Performance Center accessible to professional athletes and school districts alike. He is focused on building a strong team that embodies the company’s values while enhancing its presence within Dallas, Texas’s, fitness community.
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